Fred Allard is among those artists who have chosen reality as their raw material.
Anchored in the Neo-Pop movement, he explores, with an almost instinctive fascination, modern addictions, luxury brands, and mass-market icons.
Through his works, he questions our relationship with objects, those symbols that embody our desires, our status, and our emotions. Each sculpture becomes a reflection of our contradictions: power and fragility, appearance and truth, luxury and popularity.
Fred Allard does not judge. He observes, composes, assembles, accumulates. His sculptures form a sincere portrait of a society that is both consumerist and desirable, obsessed and fascinating. His art does not seek to theorize, it crystallizes our obsessions, our paradoxes, our addictions, and transforms them into aesthetic reflection, into pure emotion.
PORTRAITIST OF SOCIETY AND ITS ICONS
Fred Allard reinvents the tradition of portraiture. He does not depict faces, but lives the objects, traces, and symbols that define who we are.
Each work is a faceless portrait, born from a dialogue between the artist and his subject, whether an individual, a brand, or an era.
By freezing these fragments of everyday life, Fred Allard captures what we show and what we conceal, what binds us to the society we shape. His creations, both intimate and collective, become time capsules, witnesses of a world in motion.
Through this gesture, Fred affirms himself as a portraitist of the 21st century, revealing our humanity in all its complexity.
THE POWER OF OBJECTS AND THE BLENDING OF WORLDS
Objects lie at the heart of his work. Fred Allard chooses them for what they reveal about us: our tastes, our obsessions, our attachments.
A Dior bag, a sneaker, a soda can, or a luxury paper bag all tell a part of our story. These everyday objects become icons, fetishes, or relics depending on the light he gives them.
Fred deliberately blurs boundaries: luxury and banality, art and consumption, sincerity and provocation. He claims this creative freedom through his signature, Punk Paradise a space of tension and balance between chaos and beauty.
His work establishes no hierarchy. It creates connections. It reminds us that art can be born from anything, as long as it carries meaning and a touch of truth.
THE FAMILY ATELIER
In the south of France, Fred’s son Raphaël leads the family atelier. This is where the works come to life, crafted by hand through a blend of instinct and precision.
Each inclusion results from a dialogue between the artist, the material, and the gesture. Around them, a team of passionate artisans perpetuates this singular savoir-faire. Light, transparency, composition, everything is conceived, adjusted, refined.
The atelier is a place of research and transmission, a living space where matter becomes memory, and where every creation carries a fragment of humanity.
